Blog
67 ABIMAD 2026: where Morada Decor's original design meets the world.
ABIMAD is the premier stage for high-end decor in Latin America. In 2026, Morada Decor marks its presence by reaffirming the core of its essence: signature design, artisanal excellence, sustainability, and international recognition.
Between celebrated icons and new releases, the Morada Decor booth translates a journey defined by mastery in craftsmanship, the valuation of raw materials, and the creation of furniture that transcends trends—seamlessly connecting tradition and modernity.
Internationally Recognized Brazilian Design
Morada Decor’s presence at ABIMAD also reflects the global acclaim of its products. Created by renowned Brazilian designers, several pieces on display have garnered prestigious awards, reaffirming the brand's creative power and technical quality.
Featured award-winning pieces include:
- Cinema Chair: By Juliano Schimidt, awarded at the A' Design Award (Bronze) and Muse Design Awards (Silver).
- Cinema Table: Also by Juliano Schimidt, winner of the Design Skill Awards (Gold) and the Salão de Gramado.
- Origens Chair: Recognized at the Muse Design Awards.
- Gorducha Chair: Awarded at the Muse Design Awards and the International Design Awards (IDA 2025) in the Home & Living / Home Furniture category.
- Selena Chair: By Aciole Félix, winner of the iF Design Award, A' Design Award, and Design Skill Awards.
- Eclipse Chair: By Luiz Bossardi, winner of the Houzee Awards.
- Corpore Armchair: By YE Design, winner of the Muse Design Awards.
Sustainability, Tradition, and Artisanal Excellence
Beyond design, Morada Decor presents a philosophy of furniture production. Sustainability is integrated from the conscious choice of materials to production processes that respect the natural rhythm of wood, manual labor, and the longevity of each piece.
Brazilian artisanal tradition meets the precision of contemporary design, resulting in furniture that carries history, identity, and authenticity. Every curve, joint, and finish reveals the mastery of transforming raw materials into timeless pieces.
A Portfolio of Icons and New Releases
Visitors to the Morada Decor booth will have the opportunity to experience a diverse and sophisticated portfolio, featuring pieces such as the Selena Chair, Corpore Armchair, Trio Armchair, Origens Armchair, Eclipse Chair, Pataleio Chair, Gorducha Chair, Pacová Chair, Origens Bar Stool, Compósito Table, and Cinema Table.
In addition to these recognized icons, the brand introduces new launches, reinforcing its keen eye for the evolution of contemporary living and new ways of experiencing space.
Morada Decor at ABIMAD 2026
Participation in ABIMAD reaffirms Morada Decor’s position as a benchmark in Brazilian signature design, blending exclusivity, innovation, and international prestige.
Event Details: ABIMAD is the leading trade fair for high-end furniture and accessories in Latin America. It takes place from January 27 to 30, 2026, at São Paulo Expo.